Sydney,
NSW,
Australia
Type
Private
Degrees offered
Bachelor's Degree
Graduate Certificate of Business (Tourism and Hospitality Marketing) in Sydney Australia | International College of Management, Sydney
International College of Management, Sydney
|
Sydney Australia
Visit institution website
for more information
Qualification
Graduate Certificate
Languages
English
Delivery Mode
On-Campus
Tuition (2025)
AUD
17,080
(c. USD11,989.36)
Attendance
Full-time
Full-time Duration
8 months
The dynamic global tourism sector demands marketing experts who grasp the vital importance of marketing, media, and promotional strategies in driving growth for tourism and hospitality businesses.
This Graduate Certificate of Business (Tourism and Hospitality Marketing) serves as both an independent qualification and a stepping stone to ICMS Masters programs.
Our program emphasizes cultivating high-level professional skills through student-focused learning approaches.
You'll master sophisticated analytical frameworks that prepare you to make an immediate impact in the competitive worlds of global marketing, tourism, and hospitality.
For working professionals, this concise postgraduate program offers skill enhancement while formally validating your upgraded workplace capabilities.
The curriculum requires students to complete two core business subjects alongside two marketing courses - one covering modern marketing principles and another specializing in tourism and hospitality marketing.
Destination of Study
Subjects of Study
Language Requirements
English
IELTS 6.0
Qualification Requirements
Applicants must meet one (1) of the following criteria:
Successful completion of a bachelor degree (AQF7) from an Australian higher education institution or overseas equivalent.
Successful completion of an overseas higher education course of at least four (4) years duration (minimum AQF level 6 or equivalent), with a minimum credit grade average (GPA 3.0 on a 5-point scale).
Successful completion of a recognised Diploma or Advanced Diploma (or equivalent as recognised by the Australian Government's qualifications recognition tool) with at least four (4) years relevant full-time work experience.
Successful completion of an approved Postgraduate Qualifying Program from an Australian higher education institution or overseas equivalent.
At least five years appropriate full-time managerial or professional experience. (Applicants must demonstrate a recognisable level of responsibility as part of their work experience. Position accountability in a range of areas such as budgeting, staffing, project management, financial management or other relevant supervisory experience should be evident in the applicant's work history. While senior levels of volunteer experience may be considered, normally the majority of the work should be in a paid, full- time capacity.) Applicants seeking admission on the basis of work experience MUST support their application with evidence outlined in the Admissions Guidebook
Successful completion of at least two award or at least two non-award subjects (at AQF Level 8 or above) from an Australian higher education institution or overseas equivalent
English Language Requirements
- IELTS (academic) - Overall 6.0; Writing 5.5; Speaking 5.5
- TOEFL iBT - Overall 60; Writing 18; Speaking 16
- Pearson (academic) - Overall 46; Writing 36; Speaking 36
- Common European Framework (CEFR) - C1
Tuition
AUD
17,080