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A Bachelor of Arts or Science degree with a concentration in popular music studies offers students an extensive curriculum centered on songwriting, music production, performance, music theory, and the history and culture of popular music. The program may also incorporate training in music entrepreneurship, covering subjects like marketing, business, and legal aspects.
Participants can select from diverse performance groups, such as gospel choirs, hip-hop ensembles, and popular music combos. Elective courses allow students to explore specialized areas like music production, jazz, electronic music, and the cultural background of popular genres.
This concentration typically involves around two years of music-related coursework, with no audition or portfolio submission required.
The artist track caters to aspiring performers and songwriters aiming to build careers as popular music artists, emphasizing the creation and release of original work.
Designed for future music industry professionals, the industry track delivers a balanced education focused on cultivating essential professional skills.
The music business track is tailored for those pursuing careers in the music industry's business sector, often pairing the Essentials Track with a secondary major in Business or Journalism for a well-rounded approach.
The essentials track provides maximum flexibility in course selection with the lowest credit requirements, making it ideal for students pursuing dual majors.
The hybrid track allows for customization to align with specific student objectives and specialized interests.