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The Marketing and Supply Chain Management Division provides coursework that equips students with skills for making strategic decisions about identifying customer and business requirements. The curriculum thoroughly explores subjects such as designing products/services, bringing them to market, setting prices, and promotional strategies (including advertising, sales promotions, and direct selling). Special focus is given to distribution systems, covering channel management and logistics operations. Faculty members are nationally recognized for their distribution strategy expertise, holding degrees from top U.S. institutions with substantial industry experience. They maintain an impressive research and publication record, applying their knowledge both in teaching and corporate consulting. Several faculty hold key positions in professional organizations.