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The Ross BBA program provides a comprehensive business education from a general management perspective, eliminating the need for declared majors. Approximately 50% of your coursework occurs across other university departments, allowing you to explore dual degrees, minors, or personal academic interests. You'll find numerous opportunities to tailor your education and focus on specific business disciplines. Our hands-on learning approach sets us apart - no other undergraduate business program matches our immersive opportunities to launch, consult for, invest in, and manage actual businesses through our signature REAL (Ross Experiences in Action-Based Learning) initiative. Operational leadership plays a critical role in organizational success, as these professionals bridge the gap between concepts and execution. At Michigan Ross, you'll discover multiple pathways to explore this career field and assess its suitability for your professional goals.