Lowell,
MA,
United States
Type
Public
Degrees offered
Bachelor's Degree
The Graphic Design B.F.A. program at UMass Lowell focuses on developing design thinking, mastering design processes, and providing software instruction. Students start with foundational courses in graphic design and typography, gaining essential design principles along with collaborative skills, analytical reasoning, and solution development.
The curriculum further explores information visualization, UX principles, interactive media, animated graphics, identity systems, editorial layout, and digital platform creation. Projects emphasize systematic design approaches, real-world applications, and industry-standard methodologies.