BA in Business Administration in La Verne United States | University of La Verne

La Verne's Bachelor of Arts (B.A.) in Business Administration program connects theoretical business concepts with practical work experience and industry standards to prepare students for thriving professional paths. The curriculum emphasizes analytical reasoning and teamwork abilities, training students to collaborate effectively in group environments. Ethical considerations play a central role, with particular attention to how cultural diversity influences business operations. For optimal accessibility, the program is available online and at multiple California campuses, including Bakersfield, Burbank, Crafton Hills Community College, Irvine, Mt. San Antonio College, Ontario, Rio Hondo Community College, Santa Clarita, and Naval Base Ventura County.
Business Administration Curriculum and Specializations
The B.A. in Business Administration requires 52 semester hours, comprising 12 hours of prerequisites, 32 hours of core coursework, and 8 hours of electives. Students may select from these specialization areas:
Business Finance Specialization
This track equips students for prosperous careers in corporate finance, industrial sectors, or banking management.
Marketing Specialization
This focus explores methodologies for identifying consumer needs across different market segments and developing optimal strategies for promoting and distributing products and services.
Business Management Specialization
This area investigates organizational theories regarding environmental influences and employee motivation, while developing practical skills for human resource management and essential leadership competencies.
Information Technology Specialization
This concentration readies students for careers in IT systems, providing comprehensive knowledge and analytical frameworks for technology-driven decision making.