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The Bachelor of Fine Arts (B.F.A.) specializing in graphic design cultivates analytical thinking and creative problem-solving abilities. The program focuses on nurturing conceptual growth, studying design heritage and principles, and combining visual elements with messaging to achieve impactful communication. It highlights ethical practice, community involvement, and how designers can contribute positively to society. Learners explore diverse subjects including brand identity systems, print media design, professional placements, and digital interfaces (covering web technologies like HTML/CSS, development tools, UX/UI principles, functionality, and structural design). The curriculum encompasses various disciplines such as corporate branding, editorial design, digital interaction, and innovative tech applications.
Those pursuing a B.F.A. in graphic design need to fulfill at least 123 credit hours, comprising foundational art studies, 42-45 credits in design coursework, 21-24 elective credits in studio arts and art history, plus the university's core requirements for the J.T. & Margaret Talkington College of Visual & Performing Arts degree.
The graphic design program follows a structured, progressive course sequence. Each class must be completed satisfactorily in the prescribed order to advance through the curriculum.