Lubbock,
TX,
United States
Type
Public
Degrees offered
Bachelor's Degree
The Bachelor of Arts in Digital Media and Professional Communication is an undergraduate program offered by the College of Media & Communication. This curriculum equips students with essential understanding of media processes and audience engagement. The 120-credit program focuses on cultivating highly sought-after communication abilities vital for success across all business sectors. Companies actively seek our alumni, who demonstrate exceptional communication abilities, analytical thinking, ethical decision-making, and adaptability. Program completers gain the necessary skills to address communication challenges in our interconnected world.