MSc in Marketing - Digital marketing in Boston United States | Suffolk University

Suffolk University's Master of Science in Marketing (MSM) stands as the sole graduate marketing program located in downtown Boston, equipping students with valuable skills while providing access to career-enhancing internships and professional opportunities throughout the city.
This STEM-certified MSM program arms students with strategic decision-making capabilities for today's dynamic business landscape. Discover how to cultivate lasting customer connections, explore emerging markets, establish standout brands, and launch thriving businesses—gaining a distinct advantage across all industries. Complete the program in just 9 months full-time or 21 months part-time, acquiring essential marketing knowledge to propel your professional journey. Our alumni achieve notable success in marketing careers, with many advancing to Chief Marketing Officer positions.
During your Suffolk MSM experience, you will:
Receive instruction from faculty who are both industry experts and respected academics, Engage with a cutting-edge curriculum covering critical areas like market analytics, product strategy, sales leadership, and beyond, Apply theoretical concepts through hands-on learning in our innovative X-Lab, Tackle actual business challenges through consulting projects with major corporations, Leverage Suffolk's powerful alumni network and industry connections throughout your career.
Our forward-thinking, STEM-recognized MSM program merges core marketing concepts with contemporary industry developments. Through coursework in marketing analytics, research methodologies, and practical consulting engagements, you'll develop expertise for positions in consumer insights, digital strategy, and marketing leadership. The program's required practicum/internship component and optional global seminars offer further opportunities to gain real-world marketing experience.
In today's business environment, digital proficiency is essential for all marketing professionals. This concentration enhances students' capabilities in critical digital areas including performance analytics, content strategy, social media execution, and web development.