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Our Master of Science in Marketing Analytics is an intensive program tailored for professionals seeking to enhance their expertise in data-driven decision-making and develop the competencies required for success in the dynamic, high-demand marketing analytics sector. Specialize in this growing field while networking with industry leaders, harnessing the vibrant opportunities of New York City to advance your professional journey. The program's coursework addresses critical industry disciplines such as market research, CRM systems, and consumer insights. Customize your learning path by selecting from various electives in marketing or analytics specializations. Our distinguished faculty maintain strong ties with leading NYC-based corporations, providing direct access to marketing leaders from global brands like American Express, Microsoft, Landor, Oracle, and more.