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The Bachelor of Business Administration degree in Managerial Marketing prepares students to be marketing practitioners by helping them to fully develop the analytical, decision-making and communications (written and oral) skills used and valued by individuals working in this field. Faculty engage each student in active learning through hands-on assignments, case studies, projects with real businesses, and dynamic interactions with the faculty member and other students in the classroom. Each course aims to strengthen writing skills by emphasizing logical flow, persuasiveness and succinctness. Because coursework is sequential and integrated, each course builds upon prior classes to give students a comprehensive body of knowledge, skills and abilities.
The objective of this program is to educate students to function effectively in business environments where they will have to make autonomous decisions and be required to take action on their own initiative.
New first-year applicants must finish secondary school in their home country by the time of enrollment to be eligible for university (comparable to the completion of senior high school in the U.S.). A student who has previously enrolled in a post-secondary (higher education) institution is required to apply as a transfer student.
All international undergraduate applicants must submit an English language proficiency test score to be considered for a Kent State program unless they meet specific exceptions or apply for conditional admissions.
All undergraduate applicants must obtain one of the following:
TOEFL iBT: 71; Home Edition iBT: 71
Revised PBT: 18 (average score)
IELTS Academic and IELTS indicator: 6.0
Duolingo:100
PTE Academic: 48
Completion of the Kent State University ESL Center Level 8 Intensive English program with a minimum of 3.75 out of 4.0 GPA
ELS Level 112 Intensive English Program completion
SAT: a minimum of 510 evidence-based reading and writing
ACT: a minimum of 21 in English
Application Deadlines: October 1 for Spring Semester; June 1 for Fall Semester.