MA in Media and Strategic Communication in Washington, D.C. United States | George Washington University

The master's degree in media and strategic communication is designed for future professionals in media and political communications. This curriculum combines theoretical knowledge with practical abilities, providing students with a foundation in media operations and impact. As the most thorough strategic communication program located in Washington, DC, this graduate course equips students to meet advocacy objectives in our rapidly evolving media landscape.

Participants acquire skills to create and execute campaigns, craft targeted messaging, bolster initiatives, and drive engagement. They conduct analytics and data interpretation while learning to utilize findings from media influence studies, public sentiment, and persuasive techniques. Graduates also develop expertise to progress in careers spanning public/nonprofit administration, government media relations, education, or PR and communications advisory roles.

The adaptable program structure enables students to concentrate their studies on sustainability, scientific fields, healthcare policy, conflict resolution, or other public policy areas.