Main navigation
- Programs
- Subjects
- Universities
- Destinations
- Advice
Gannon University's ACBSP-accredited Bachelor of Science in Business Administration (BSBA) offers specialized tracks in Accounting, Business Administration, Economics, Entrepreneurship, Finance, Healthcare Management, International Management, Management, Management Information Systems, Marketing, Risk Management and Insurance, Sport Management and Marketing, and Supply Chain Management. Starting in academic year 2024-25, this BSBA program and all its concentrations will transition to a Bachelor of Science degree with distinct majors.
From AY24-25 onward, ACBSP accreditation will apply to the Bachelor of Science degree's majors in: Accounting, Economics, Finance, Management, Marketing, and Sport Business. The Associate of Science in Business Administration and Master of Business Administration (MBA) programs will maintain their ACBSP accreditation status.
Acquire practical expertise through essential business administration coursework such as:
Organizational Innovation: Investigate entrepreneurial methodologies, creative concept development, various business opportunities, and business plan elements while assessing startups and formulating your own product, service, and nonprofit concepts.
Digital Marketing: Formulate business strategies integrating digital marketing principles and multi-channel approaches to create competitive advantages and distinguish products and services in the marketplace.
Supply Chain Risk Management: Analyze supply chain vulnerabilities, assess different risk categories, explore efficiency-enhancing measures, learn risk identification techniques, and study business continuity planning approaches.