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The STEM-certified behavioral economics, business, and organizations combined major merges economic theory with behavioral science principles to examine and forecast human decision-making in economic and organizational settings. This interdisciplinary program blends studies in economics, psychology, consumer behavior, and organizational dynamics with rigorous training in quantitative research techniques. Participants develop skills in behavioral modeling, choice data collection and analysis, experimental design, and creating interventions to influence both individual choices and organizational results. The curriculum includes a full year of unrestricted electives, allowing students to explore supplementary academic interests.
Graduates emerge with robust expertise in human decision processes, equipping them for diverse careers like optimizing business strategies or developing financial services. Career paths include positions as brand strategists, marketing analysts, operations consultants, or financial advisors. This combined major also serves as excellent preparation for advanced studies in social sciences, behavioral research, or business administration.