Bachelor of Applied Arts in Fashion Merchandising and Design in Mount Pleasant United States | Central Michigan University

Students in Fashion Merchandising and Design (FMD) explore both creative and practical aspects of clothing and fabric design, along with marketing and retail strategies, preparing for diverse roles in the fashion world. The curriculum combines design and merchandising through rigorous coursework that mirrors current industry practices, equipping graduates for positions in apparel creation, manufacturing, and sales. Develop your fashion intuition while sharpening business skills with a Fashion Merchandising specialization. Pair your innate style with technical expertise through our Fashion Design track. With your keen eye for trends, you're poised for success in this dynamic field. Central Michigan University boasts Michigan's premier fashion merchandising and design program. Students utilize advanced technology to master both artistic and practical design elements, as well as sales and marketing techniques. The comprehensive program blends creative and commercial aspects to align with industry needs, opening doors to careers in clothing production, retail, and distribution. Alumni pursue professions in fashion design, purchasing, retail supervision, visual display, product innovation, and beyond.