BSc in Hospitality and Communication in Boston United States | Boston University

The Hospitality & Communication degree is a Bachelor of Science program jointly provided by the School of Hospitality Administration (SHA) and the College of Communication (COM). SHA has identified an increasing industry requirement for hospitality experts to master communication disciplines such as public relations, advertising, broadcast media, and digital content creation. This interdisciplinary program combines hospitality education with communication training to meet the rising demand for professionals skilled in contemporary media strategies. These fields naturally complement each other, as exceptional communication abilities are vital for achievement in hospitality careers. The curriculum delivers thorough training in hotel and restaurant management while developing essential communication competencies for creative marketing roles.

Program Objectives
Identify and explain key hospitality sectors (lodging, food service, events), their historical development, major players, terminology, and service components.
Utilize expertise in fundamental hospitality management areas including financial operations, business administration, personnel management, and promotional strategies.
Comprehend hospitality as an integrated system encompassing all core business functions.
Cultivate professional abilities: effective communication, collaborative teamwork, leadership, and multicultural understanding.
Grasp hospitality marketing strategies including campaign design, content creation, media strategy, and customer behavior analysis.
Acquire and implement modern communication methods for hospitality businesses, covering digital content strategies, online platforms, and social media initiatives.