BA in Communication Studies - Public Communication in Muncie United States | Ball State University

Delve into the core principles of impactful communication and develop your expertise as a confident communicator through our bachelor's program in communication studies. The curriculum emphasizes experiential learning through practical projects, internships, and instruction from distinguished professors in intimate classroom settings. Specialize in public, interpersonal, or organizational communication—each track equipping you for advanced academic pursuits or diverse professional paths in corporate, governmental, political, nonprofit, or media sectors. All communication majors complete 21 credits of foundational coursework covering argumentation, human interaction, cross-cultural communication, persuasive techniques, presentation skills, and communication frameworks, with COMM 201 required in the first semester. Subsequently, students select a focus area among public, interpersonal, or organizational communication. The public communication specialization offers exceptional preparation for undergraduates mastering audience engagement through speechcraft, featuring rigorous coursework in influence strategies, political campaign messaging, and effective rhetorical techniques for public address.