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Students pursuing the BS in marketing gain an understanding of the science behind consumer behavior and the critical role that marketing plays in all organizations. In addition, students develop marketing skills that provide a competitive advantage in their careers.
The nationally ranked and award-winning marketing faculty share a passion for teaching and mentoring undergraduate students. Faculty members provide many productive ways for students to get involved in the life of the department and work with business partners.
The department is home to the Center for Services Leadership, the premier international center for the study of the science of services, and offers distinctive coursework in professional sales, relationship management and sports business.
You’re considered a first-year student if you graduated from a regionally accredited high school or earned your GED, and you never attended college or have fewer than 12 transferable college credit hours.
First-year students must have a 3.00 grade point average (GPA) (a "B" or better where "A"=4.00) from a secondary school.
English proficiency
TOEFL iBT (internet-based test) - the minimum score is 61 (iBT)
TOEFL pBT (paper-based test) - minimum score is 57
International English Language Testing System (IELTS) - The overall band score requirement for the academic test is at least 6.0.
Pearson Test of English (PTE) - ASU requires a score of at least 53.
Duolingo English test - minimum score of 95.
Application deadline: Spring - November 1; Fall - May 1.