BA (Hons) Graphic Design, Advertising and Marketing in Worcester United Kingdom | University of Worcester

Our graphic design programs are carefully crafted in partnership with top industry experts, tailored for those seeking an agency-like educational setting where they can collaborate in diverse creative groups on authentic brand challenges.

To develop a well-rounded mix of conceptual, artistic, and technical abilities, the curriculum emphasizes innovative thinking, covering essential topics like design principles, major advertising concepts, consumer understanding, storytelling techniques, and effective client presentation skills.

As you progress in both theoretical understanding and hands-on expertise, you'll explore brand identity systems, print and digital design solutions, creative direction, online marketing strategies, and how to develop an entrepreneurial mindset - equipping you to excel in the competitive field of visual communication.