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This program targets recent graduates aiming to build careers in both conventional and digital media outlets. It blends business acumen with media expertise to prepare you for junior roles in modern media companies.
You'll explore how media companies are adapting to the disruptions caused by digital innovations and platforms. The curriculum covers how these organizations formulate corporate strategies, business models, marketing approaches, and production workflows amid significant industry transformations.
The program facilitates securing media internships and work placements across London during your studies. Past students have completed placements at major broadcasters like the BBC, tech giants such as Google, plus numerous multimedia firms, ad agencies, and news outlets in the capital. Several graduates have even launched successful UK-based media ventures.