MSc Strategic Marketing in Brighton United Kingdom | University of Sussex

University of Sussex | Brighton United Kingdom
Visit institution website for more information
Qualification
Masters Degree (Taught)
Languages
English
Delivery Mode
On-Campus
Tuition (2025)
GBP 25,000
(c. USD33,480.25)
Attendance
Full-time
Full-time Duration
12 months

Enhance your strategic marketing expertise and thrive in the modern global business environment.

This MSc program provides deep understanding of marketing's ethical and social dimensions. You will:

examine fundamental marketing disciplines such as strategic marketing, consumer research, brand strategy, and purchasing patterns
master cutting-edge marketing analytics techniques
develop crucial abilities to evaluate performance and enhance marketing decision-making
address ethical considerations in marketing and learn to overcome common challenges
investigate marketing's potential to drive sustainable consumer choices.

With this strong foundation, you can customize your studies to match professional goals. Specialization areas include digital marketing strategies, product innovation approaches, B2B marketing, and creative industry innovations.

You'll learn at the University of Sussex Business School, where innovation is central. Benefit from our academic excellence, research insights, and industry connections.


Destination of Study

Subjects of Study

Language Requirements

English
IELTS 6.0

Qualification Requirements

You should have a lower second-class (2.2) undergraduate honours degree or above (including an average mark of at least 57%).

Subject-specific requirements
Your qualification can be in any subject. You may also be considered for the course if you have other professional qualifications or experience of equivalent standing.

IELTS (Academic) - Standard level (6.0 overall, including at least 5.5 in each component).
TOEFL (iBT) - 80 overall, including at least 17 in Listening, 18 in Reading, 20 in Speaking, 17 in Writing.

Tuition GBP 25,000

Similar programs for you