Main navigation
- Programs
- Subjects
- Universities
- Destinations
- Advice
Whether your passion lies in creativity, client interaction, analysis, or practical applications, our MSc Strategic Marketing program is designed to provide you with core concepts, digital tools, and methodologies essential for achieving lasting market advantage. You'll acquire in-depth expertise in strategic planning, digital marketing, and social media strategies, deepening your grasp of modern marketing fundamentals. In today's data-centric business environment, digital and strategic marketing competencies are indispensable, and this course prepares you to navigate complex marketing landscapes with confidence. You'll evolve into an adaptable, innovative marketing expert, becoming a valuable addition to any organization. As an MSc Strategic Marketing student at Surrey Business School, you'll join an energetic community dedicated to enhancing business practices and driving meaningful, sustainable impact.
Surrey Business School prioritizes forward-thinking leadership and delivers immersive, practical learning experiences. Our MSc Strategic Marketing leverages the Marketing Department's research excellence and instructional expertise, shaping you into a modern marketing professional with the right mindset and competencies.
You'll master cutting-edge analytics methods used by top companies to evaluate and enhance customer experiences. We'll nurture your creative thinking and problem-solving skills, transforming you into an effective marketing practitioner. Our curriculum covers all aspects of marketing strategy, implementation, and methodology, along with specialized training in communication, digital/social media marketing, market research, and customer engagement functions.