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Explore an interdisciplinary program centered on behavior modification and its applications across diverse disciplines such as psychology, sociology, business studies, and computer science. Benefit from instruction by specialists spanning our three faculties and research institutes, acquiring comprehensive knowledge of behavioral science principles and their practical implementation. Develop skills to utilize behavioral insights for tackling worldwide issues like sustainability, climate initiatives, technological advancement, healthcare, and social equity through the study of human actions. Utilize our cutting-edge resources, featuring a six-room virtual reality facility and two observation labs, while employing advanced technology for experimental research.
Your coursework will include modules examining various viewpoints on human behavior patterns, presenting research-backed strategies to facilitate positive behavioral shifts for individual and societal benefit. The curriculum encompasses interdisciplinary approaches from social, clinical, and health psychology, philosophy, political science, urban design, sociology, and computing. You'll implement learned theories and methodologies across multiple domains, including physical/mental wellness, environmental conservation, workplace conduct, policy development, digital innovation, and consumer psychology.