BSc (Hons) Food Business and Marketing in Reading United Kingdom | University of Reading

For those seeking a professional path in one of the world's most essential, fast-evolving, and creative economic sectors, our BSc Food Business and Marketing program offers the ideal foundation.

This degree equips you for tomorrow's food industry by delivering comprehensive instruction in business strategy, management principles, and marketing techniques.

During your studies, you will:

examine critical issues affecting food enterprises across the UK, Europe, and worldwide, including processors, retailers, food service providers, and emerging ventures
analyze pressing concerns in the food industry like increasing expenses, environmental sustainability, and consumer health trends
acquire practical digital marketing expertise.
You'll get hands-on experience solving actual business and marketing challenges – from assisting with new product development to crafting social media strategies and comprehensive marketing plans.

The program includes an engaging team-based marketing initiative where you'll conduct simulated consulting projects, formulate research plans, execute market studies, and deliver professional presentations. Additional opportunities include networking with industry professionals through site visits, guest lectures, and work placements.