Exeter,
United Kingdom
Type
Public
Degrees offered
Bachelor's Degree
The BSc Marketing and Management program equips you with the skills to create and implement effective marketing strategies by deepening your knowledge of consumer preferences and market demands
This course's marketing curriculum covers fundamental concepts for successful marketing approaches. You'll explore consumer psychology and examine marketing's societal impact in contemporary business environments
You'll gain insights into marketing's financial significance through foundational accounting principles, while economic theories will help you comprehend market dynamics
The management portion of this degree provides comprehensive training in corporate frameworks, leadership competencies, and strategic business planning