BA (Hons) Marketing (Digital) with Foundation Year in Derby United Kingdom | University of Derby

Build the expertise, perspective, and self-assurance to utilize digital methods within comprehensive marketing and communication plans. You'll explore everything from social media interaction and viral campaigns to content strategy and digital metrics, working with cutting-edge technologies and platforms to effectively convey organizational messages while earning Adobe and Google certifications through this practical program.

This undergraduate course provides an opportunity to enhance your abilities, understanding, and confidence before progressing to the first year of your honors degree. Accredited by the Chartered Institute of Marketing (CIM) and part of their Graduate Gateway, selecting certain modules grants exemptions toward the CIM Diploma in Professional Marketing, boosting your professional standing. Master industry-standard tools and platforms to help businesses communicate effectively while completing Adobe and Google certifications as part of your studies.

Apply your digital marketing creativity during a placement or internship while earning exemptions from several Chartered Institute of Marketing modules.

A quick glance at job postings reveals digital marketing skills are now fundamental requirements for countless employers. Positions such as digital marketing director, digital account executive, social media strategist, online community specialist, SEO expert, and e-commerce coordinator present excellent opportunities for skilled marketing professionals.

With continuous digital advancements, career possibilities are vast. Numerous organizations are still navigating these opportunities and actively seek input from digitally-native professionals. Holding this degree positions you to effectively modernize their marketing approaches.

4-year program (5 years with optional placement)