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Gain deeper insights into the business and policy dimensions of the rapidly changing sports sector. You'll examine organizations across private, public, and nonprofit sectors. Developed collaboratively by our Department for Health and School of Management, this program incorporates significant input from industry partners in both fields. This unique blend combines Bath's academic strengths in sports and business with practical, industry-focused learning. The curriculum explores various theories and methodologies applicable to the sports field, equipping you to evaluate sports services and events while adapting to this dynamic industry's demands.
Additionally, you'll master fundamental management principles, concentrating specifically on businesses operating in sports and exercise services.