BA (Hons) Design for Art Direction in London United Kingdom | University of the Arts London

University of the Arts London | London United Kingdom
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Qualification
Bachelor Degree with Honours
Languages
English
Delivery Mode
On-Campus
Tuition (2025)
GBP 23,610
(c. USD31,466.94)
Attendance
Full-time
Full-time Duration
36 months

The BA (Hons) Design for Art Direction program offers a distinctive curriculum examining practical, conceptual, and managerial competencies in design, art direction, and creative leadership. This specialized degree investigates both the hands-on and theoretical aspects of visual communication within design and art direction fields.

While emphasizing practical application, the program equally values critical thinking and reflective analysis of visual culture within wider societal, economic, political, and ecological frameworks.

Students acquire comprehensive skills essential for art direction careers in creative sectors. Structured projects cultivate creative vision development, visual communication proficiency, and contextual understanding to effectively connect with target audiences.

Duration: 3 years


Destination of Study

Subjects of Study

Language Requirements

English
IELTS 6.0

Qualification Requirements

The standard entry requirements for this course are as follows

80 UCAS tariff points which can be made up of one or a combination of the following accepted full level 3 qualifications

A Levels at grade C or above preferred subjects include English History Media Business Art and Design or other subjects within Social Sciences
Pass at Foundation Diploma in Art Design Level 3 or 4
Merit Merit Pass at BTEC Extended Diploma preferred subjects Art and Design IT Computing
Merit at UAL Extended Diploma
Access to Higher Education Diploma preferred subject Digital and Creative Media Computing Marketing Humanities and Social Sciences
OR equivalent EUInternational qualifications such as International Baccalaureate Diploma at 24 points minimum
And 3 GCSE passes at grade 4 or above grade AC

IELTS level 6.0 or above, with at least 5.5 in reading, writing, listening and speaking.

TOEFL IBT - valid for 2 years - Score Required - 80 - Listening - 17, Reading - 18, Writing - 17, Speaking - 20.
TOEFL iBT Home Edition is NOT accepted.

Tuition GBP 23,610

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