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Elevate your professional journey with an MBA specializing in digital marketing and business strategy. Designed for early to mid-career professionals, our digital business strategy and marketing MBA program will: fast-track your growth, equip you for global leadership positions. The curriculum explores key areas including: search engine optimization (SEO), social media strategies, email campaign management, content creation techniques, mobile marketing approaches, digital innovation frameworks. Career prospects Graduates of our Digital Marketing MBA gain valuable transferable competencies like strategic leadership, effective communication, and innovative solution-finding. Potential career paths for Master of Business Administration: Digital Strategy MBA graduates encompass: digital marketing director, strategic digital planner, advertising executive, client relations supervisor, content strategy lead, chief marketing officer, e-commerce supervisor, market research specialist, business data analyst, operations researcher, business insights manager, account director, paid advertising specialist, digital marketing advisor
Applicants are expected to have a minimum of a 2:2 undergraduate honours degree (or international equivalent) in any subject. Candidates with significant management experience may be admitted to the programme without a degree or degree equivalent qualifications if they can demonstrate their potential to meet the learning requirements of the programme. IELTS score of 6.5 overall with no less than 6.0 in any section, iBT TOEFL (including Special Home Edition test) as long as it is no more than two years old: 88 overall with 20 in reading, 19 in listening, 21 in speaking and 20 in writing.