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Pursue your love for sports and advance toward a rewarding career in directing and overseeing athletic events and organizations with this CIMPSA-approved program. This degree emphasizes business, social entrepreneurship, and leadership in the sports sector, backed by CIMSPA (Chartered Institute for Management of Sport and Physical Activity). The curriculum meets Professional Standards for CIMSPA’s Aspiring Manager (Leisure Operations) certification, preparing graduates for immediate industry readiness.
You’ll explore various management subjects such as marketing, entrepreneurship, personnel management, event coordination, sports governance, societal and cultural aspects, safety protocols, and current global trends to build a comprehensive and analytical grasp of sports industry challenges and principles.
In years two and three, you can choose to focus on one of three specialized tracks.
Sport Management track
This long-standing option enhances your analytical skills, knowledge, and practical application of sports sociology, development, and policy across diverse industry contexts, from operations to strategic leadership.
Outdoor Adventure track
This specialization delves into alternative sports and recreational activities, covering areas like nature-based wellness, instruction, outdoor learning, adventure tourism, retail, and extreme sports.
Football and Business track
This pathway tailors sports management to the football industry, examining topics like football development, coaching, the sport’s societal impact, its worldwide expansion, and professional best practices.