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This program is ideal if you're intrigued by digital marketing's evolving landscape, where customer experience now serves as the cornerstone for product and service innovation. You'll enhance your marketing expertise while cultivating a strategic approach, building a robust understanding of digital marketing tools and channels that align with broader marketing objectives. Our curriculum is built upon core principles that emphasize real-world engagement, collaborative learning, innovative thinking, and creating a nurturing environment for your growth.
Located within Sheffield Business School, you'll become part of an international network where professionals, researchers, and 7,000 business students unite to tackle challenges and drive improvement. You'll learn from accomplished faculty members actively contributing to their disciplines. The curriculum, shaped by industry experts, ensures you'll graduate possessing the exact skills today's employers demand.
Duration: 3 years (4 years including placement year)