Aberdeen,
United Kingdom
Type
Public
Degrees offered
Bachelor's Degree
BA (Hons) Digital Marketing and Business Analytics in Aberdeen United Kingdom | Robert Gordon University
Robert Gordon University
|
Aberdeen United Kingdom
Visit institution website
for more information
Qualification
Bachelor Degree with Honours
Languages
English
Delivery Mode
On-Campus
Tuition (2025)
GBP
16,490
(c. USD21,977.54)
Attendance
Full-time
Full-time Duration
48 months
Robert Gordon University provides Scotland's exclusive BA (Hons) Digital Marketing and Business Analytics program, preparing students to develop, oversee, and execute analytics initiatives in digital marketing settings. The curriculum delivers both the theoretical understanding and practical expertise needed to thrive in today's data-centric marketing landscape. Students can engage directly with industry projects like the Digital Marketing Agency and Business Analytics Project, implementing strategic digital solutions for authentic business challenges.
The program shares its foundational year with the BA (Hons) Digital Marketing degree. After completing first year studies, participants may select either the BA (Hons) Digital Marketing or BA (Hons) Digital Marketing with Business Analytics specialization.
Destination of Study
Subjects of Study
Language Requirements
English
IELTS 6.0
Qualification Requirements
SQA Higher: BBBC
GCE A Level: BCC
Irish Leaving Certificate Higher: H2H3H3H3
IB Diploma: 27
IELTS - 6.0 overall, with no component lower than 5.5, or an equivalent.
TOEFL iBT - 80 (Writing 17, Speaking 20, Listening 17, Reading 18), PTE Academic - 56 with no band less than 51
GCE A Level: BCC
Irish Leaving Certificate Higher: H2H3H3H3
IB Diploma: 27
IELTS - 6.0 overall, with no component lower than 5.5, or an equivalent.
TOEFL iBT - 80 (Writing 17, Speaking 20, Listening 17, Reading 18), PTE Academic - 56 with no band less than 51
Tuition
GBP
16,490