BA (Hons) Advertising with Foundation in London United Kingdom | Regent's University London

Innovative dialogue forms the core of impactful advertising. This program emphasizes cultivating this ability through narrative techniques, along with the platforms and innovations that amplify these messages.

We translate advertising concepts into real-world applications, refining your creative composition and delivery abilities while you uncover specialized passions through hands-on, thoughtful, and principled learning.

You'll examine diverse brand categories, from personal care to luxury vehicles, understanding what makes initiatives thrive or spark debate across cultures - developing an international viewpoint.

Your initial year involves recognizing target demographics, appreciating narrative advantages, and enhancing technical proficiencies. The subsequent year investigates advertising's evolving landscape, advances your creative leadership capabilities, and teaches audience-specific communication. Your culminating year involves developing complete promotional initiatives from concept to completion, while assembling a professional portfolio that demonstrates your skills, versatility, and importantly, aligns with your vocational goals.