BA (Hons) - Digital Media in Keele United Kingdom | Keele University

Course introduction
Immerse yourself in digital media theory—examining key analytical frameworks and methodologies that uncover its significant societal influence—while developing practical skills to create engaging digital content across multiple platforms. This balanced approach cultivates thoughtful digital professionals who can positively influence individuals and communities through their creative work.

The program focuses on three fundamental components:
examining critical theories about digital media industries, technologies, and cultures;
researching and evaluating digital platforms and content;
and gaining hands-on experience in digital media production.

You'll discover how these elements interconnect, understanding how insights from one area inform the others, building a comprehensive perspective on the digital media landscape.

As a Digital Media student, you'll develop professional competencies to navigate the industry with ethical awareness and accountability. The flexible curriculum lets you customize your studies through elective modules, either exploring diverse career options or gaining real-world experience through placements, client projects, or event coordination.

Foundation Year
Our Foundation Year offers an alternative pathway to Keele, giving you time to prepare for degree-level study while guaranteeing progression to your undergraduate program upon successful completion.

Work placements
Placement opportunities provide invaluable professional experience to refine and showcase your abilities. You can opt for a year-long Work Placement Year to apply classroom knowledge in professional settings, boosting workplace confidence and demonstrating your developed skills to future employers.

International opportunities
Global experience
Expand your career potential with a year abroad at one of our partner universities. Taking this option between your second and third years can distinguish you in the job market while offering global perspectives for potential international careers.

Summer study abroad
Beyond semester or year-long exchanges, you can select a unique 4-week summer module (15 credits) before Year 2 or 3: The American South: US Summer School. Past participants received partial Turing Scheme funding, with additional support available for students from underrepresented backgrounds. Recent cohorts studied at the University of North Carolina, Wilmington.

Career prospects
A Digital Media degree provides diverse creative, technical, and analytical skills. You'll master digital communication tools to showcase both theoretical knowledge and practical abilities gained during the program.

With digital and social media careers expanding rapidly, this program prepares you for various roles in content production, communications, and creative industries.