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This program will equip you with essential leadership skills to help brands respond to pressing social and environmental concerns that matter to today's consumers. Enhance your expertise through real-world projects from our partner advertising agencies. Build and refine your capacity to generate, express, and critically evaluate concepts. You'll acquire comprehensive insights into contemporary industry challenges and learn effective response strategies. Discover how strategic thinking can become a dynamic creative tool. Network with professionals from our agency partners and hear from top industry experts. Participate in the Data & Marketing Association (DMA) Talent Marketing Challenge and join our year-round series of creative and data-focused workshops.