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Building on the Department of Management's research strengths, our MSc Management with Marketing offers comprehensive training in core business and management concepts while enabling specialisation through various marketing-focused elective modules.
This program explores fundamental management theories and practices, along with core business principles applicable to organizations operating in both local and global environments. You'll develop comprehensive skills in strategic planning and execution across various organizational structures, including corporations, public institutions, non-profits, and cooperatives. Specialized courses will familiarize you with key marketing principles, strategic planning methods, and specialized areas like brand development, consumer psychology, and corporate communications.
Start Date: October 2024 Duration: One year