BA (Hons) Business and Management (Festivals and Events) in Bath United Kingdom | Bath Spa University

Gain a thorough understanding of the festival and events industry while mastering the principles behind creating impactful events, then immediately apply your knowledge. This program covers the foundational theories of event success while providing hands-on experience through practical workshops. During interactive sessions, you'll collaborate in teams to design complete events, examining aspects like logistics, vendor selection, scheduling, talent coordination, and operational structure. Discover innovative methods for event marketing to attract attendees.

The program's practical focus ensures you'll graduate with all the necessary competencies to immediately enter roles in event coordination, venue operations, production management, and related fields. Additionally, you can incorporate elective modules from disciplines beyond the Festivals and Events track to investigate specialized topics like environmental responsibility or international relations.