MSc in Digital Marketing and Analytics in United Arab Emirates | Middlesex University Dubai

Middlesex University Dubai | United Arab Emirates
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Qualification
Masters Degree (Taught)
Languages
English
Delivery Mode
On-Campus
Tuition (2025)
AED 83,100
(c. USD22,627.63)
Attendance
Full-time
Full-time Duration
12 months

This dynamic program equips students to examine Digital Marketing concepts and techniques within a well-established, academically rigorous structure. It delivers a broad spectrum of expertise, capabilities, and competencies essential for aspiring Professional Digital Marketers. Addressing the growing demand for skilled Digital Marketing practitioners, the MSc program merges conceptual understanding with hands-on implementation opportunities.

This curriculum presents an in-depth approach to digital marketing & analytics, prioritizing the practical application of theoretical knowledge. Tailored for graduates from disciplines like marketing, media, business, and social sciences, it also serves marketing professionals across various sectors seeking specialized expertise and career advancement.

By developing proficiency in Digital Marketing strategies, trends, and platforms, you'll utilize the acquired knowledge through practical exercises, including real-world case analyses and collaborative industry projects.

Destination of Study

Subjects of Study

Qualification Requirements

Academic requirements-
Applicants should normally have
A second class honours undergraduate degree or have in any discipline awarded by a UK university or a recognised overseas institution, or
An equivalent qualification accepted by the Academic Registry of the university, or
A professional qualification deemed to be of an equivalent standard.
Those without formal qualifications are welcome to apply, and may be required to come in for an interview. Additionally these applicants will need to provide evidence of a minimum of three years of middle to senior management relevant experience.

IELTS Academic- 6.5 (minimum 6.0 in each band)
TOEFL Internet-based- 87 (21 in listening & writing, 22 in speaking and 23 in reading)

Tuition AED 83,100

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