Bachelor of Business Studies (Hons) with German (Advanced) in Limerick Ireland | University of Limerick

The BBS program combines essential business principles and management practices within its innovative structure, enabling students to gain valuable insights early in their studies. The curriculum establishes a solid grounding in Accounting, Economics, Finance, Human Resource Management, Management, Marketing, Risk Management, and Business Mathematics during the initial three semesters. In your second year's second semester, you'll select a specialization from these fields: Accounting and Finance, Economics and Finance, Human Resource Management, Marketing, or Risk Management and Insurance. During your third year, you'll pick a minor specialization (choosing from ten available options), completing one module each semester in the final two years. Additional opportunities include Erasmus/International Exchange programs, work placements, and pursuing a Dual Degree.
For students enrolled in BBS with German, the four-year program includes continuous German language instruction alongside standard business courses. The German-track BBS similarly integrates fundamental business concepts and management approaches into its innovative framework, fostering early understanding. Like the standard program, it covers core subjects such as Accounting, Economics, Finance, Human Resource Management, Management, Marketing, Risk Management, and Business Mathematics in the first three semesters. German-track students select their major specialization during the second semester of year two from the same options but continue language studies instead of choosing a minor in the final two years. They also have access to Erasmus/International Exchange programs, work placements, and Dual Degree opportunities.