BA (Hons) in Business - Limerick in Ballinacurra Ireland | Griffith College

This business program equips students with comprehensive knowledge of essential business areas including finance, digital technology, sales, consumer behavior, entrepreneurship, marketing, HR management, and IT. Offering exposure to multiple business disciplines, it opens doors to various career paths. The three-year BA (Hons) in Business is delivered through full-time, part-time, or blended learning formats, with consistent curriculum and evaluation across all options. Designed to meet industry demands, the program develops sought-after business competencies. Participants will explore the dynamic business landscape shaped by political, legal, economic, social, and technological influences at both domestic and global levels. The curriculum teaches students to analyze organizational characteristics and pinpoint success factors crucial for professional readiness. Emphasizing digital technology's role in contemporary business, learners will tackle real-world challenges with actual clients. In their final year, students develop practical business proposals and present them in a competitive, investor-style setting.