Bachelor of Commerce (Honours) in Business Administration - Marketing in Windsor Canada | University of Windsor

Marketing is a vibrant and fast-paced discipline that opens doors to lucrative career paths. Renowned business expert Peter Drucker once stated, "Marketing and innovation drive results; everything else is just expense. Marketing stands as the defining core function of any enterprise."

Our mission is to train you to become skilled marketing practitioners; to collaborate with corporations and nonprofit groups; and to enhance marketing theory while pushing the field forward.

Those drawn to Marketing can either focus their studies in this concentration or take select courses.

By specializing in Marketing, students gain foundational expertise for roles like Brand Strategist, Advertising Director, Consumer Insights Analyst, Sales Director, PR Coordinator, or various other marketing positions.

Career Options: Advertising director, consumer insights specialist, sales director, marketing communications expert, business or market intelligence analyst