Main navigation
- Programs
- Subjects
- Universities
- Destinations
- Advice
Students can specialize in either public relations or new media studies. The program explores various dimensions including processes, production, composition, design, broadcasting, policy/law, analysis, and evaluation. Career opportunities span business, advertising, radio and television, public relations, government, healthcare, and social services. This concentration addresses both the artistic and conceptual dimensions of technology, along with digital communication methods. Ideal for those fascinated by the intersection of technology, design, and commerce. The program emphasizes real-world implementation of communication strategies, perfect for students pursuing careers in business, tourism, entrepreneurship, or public service. Strong collaborations with the Tourism and Business departments provide comprehensive training for diverse professional and event management scenarios. This unique program stands alone in the Kamloops area.