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For students interested in a career in promotion and sales, marketing is the stream to pursue. The graduate of Business - Marketing will possess the presentation skills necessary to promote and sell products or services. Graduates will gain knowledge of the new technology being utilized in marketing and will learn the intricacies of marketing research. This program will appeal to students who are outgoing and self-confident with a strong interest in business and sales. To succeed students must be self-motivated and able to interact well with others.
Program Highlights
Marketing research courses allow for hands-on practical and experiential learning.
Students will become proficient in social media marketing techniques.
The program's curriculum is consistently updated to keep up with current trends and techniques in the dynamic and ever-changing field of marketing.
Marketing Design Technologies teaches students how to create content and build websites.
Program and Event Planning course provides students with the opportunity to learn various aspects of staging and marketing events, by developing and launching a promotional event.
Students will gain an understanding in banking, merchandising, consumer finance, and payroll.
Career Opportunities
Marketing management opportunities exist in a number of broad-based firms including sales, retail and insurance companies. Many students go on to start their own entrepreneurial companies, assisting other small businesses with their marketing efforts. Opportunities also exist in public relations or communications. Graduates have found employment in sports marketing, event marketing, market research and with media outlets.
High school diploma/graduation certificate and transcript or equivalent in original language and English translation.
OSSD with the majority of courses at the College (C), University (U), University/College (M) or Open (O) level qualify for admission to this program.
English Proficiency Requirements:
IELTS overall band of 6.0.
PTE (Pearson Test of English) minimum score 60
TOEFL overall 83.
CAEL minimum score 60
CELPIP General 7.0 in each module.
Application deadline: Fall Term: February 1st, Winter Term: September 15th.