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What you'll master
Utilize search engine marketing, social media strategies, and marketing analytics to enhance your company's promotional campaigns.
Develop fundamental graphic design abilities to produce marketing collateral including brochures, newsletters, and website modifications.
Craft comprehensive marketing and communication strategies.
Graduates of our Marketing Management program frequently share these positive experiences. There's good reason for their enthusiasm. While universities teach theory, Sheridan equips you with in-demand, practical marketing expertise plus cooperative education that delivers priceless workplace exposure. Tailored for students without business backgrounds, the program's first semester covers essential marketing fundamentals. The second semester propels you to the forefront of digital marketing with contemporary course material.
Professional Pathways
Sheridan's Marketing Management program prepares you to immediately enter the workforce with relevant, applicable skills acquired in just twelve months.
Potential career paths include: Social Media Specialist, Digital Marketing Assistant, SEO Marketing Associate
Advertising Strategist, Account Coordination Specialist, Junior Product Manager
Postsecondary 3-year advanced diploma or
Postsecondary 3- or 4-year degree Or
Postsecondary 2-year diploma* and/or
Demonstrated competence through educational experience and/or related work experience
English Proficiency Requirements
IELTS - overall score 6.5 with no individual band below 6.0
TOEFL iBT (Test of English as a Foreign Language) and TOEFL iBT Home Edition (DI Code: 9117) - overall score 88 with no individual section below 21
iTEP Academic - overall score 3.9
PTE Academic (Pearson Test of English) online or in person - overall score 60 with no individual section below 57
Duolingo English Language Test - overall score of 115 with no individual subscore lower than 95
Cambridge English Test Exams (B2 First/C1 Advanced/C2 Proficiency score) - overall Cambridge English Scale score 176 with no individual score below 169
CAEL (Canadian Academic English Language) online or in person - overall score 70 with no individual section below 60
Sheridan EPA test - Listening Band - 4.5 Reading Combined Band - 4.5 Writing - CLB 8
Sheridan's ESL program EAP level - A minimum score of 75% in listening and speaking and 75% in reading and writing. General Education courses and Navigating Digital Environments (INFO) minimum required grade of 50%.