Post-Baccalaureate Diploma in Marketing in Kelowna Canada | Okanagan College

This 20-course graduate diploma program is designed for students holding any bachelor's degree outside of business, excluding marketing majors, who want to transition into marketing careers. Tailored for non-marketing graduates, the curriculum provides comprehensive business fundamentals while allowing for specialization. The courses enhance your management skills to build upon your existing professional background. Marketing goes beyond advertising—it encompasses product development, distribution strategies, promotional activities, and market accessibility. Alongside essential theory and hands-on practice, creativity plays a vital role throughout the program. You'll apply innovative thinking to market analysis, digital media production, corporate communications, brand development, and sales techniques.