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Launch your professional journey with a four-course undergraduate certificate covering marketing and public relations fundamentals, while offering hands-on experience collaborating with actual clients (or your own venture) to craft social media strategies. This curriculum will equip you with skills to create professional blogs, videos, and diverse strategic content for major social platforms.
Throughout this program you will:
Master techniques for content discovery and production
Acquire methods for researching and formulating social media plans
Establish strong foundations in PR and marketing principles
Develop analytical skills to evaluate social content and distinguish factual information from misinformation
For entry into most USC undergraduate degree programs, you need to have completed a minimum level of education similar to successful completion of Australian Year 12 with good grades. Global Assessment Certificate (GAC) - Successful completion with a minimum GPA of 2.3. International Baccalaureate (IB) Diploma - Successful completion with minimum score of 24 (minimum score of 4 in each of six subjects)