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Innovation fuels progress and enables adaptation in times of disruption. Strategic thinking directs change toward meaningful outcomes. By pursuing innovation, strategy, and entrepreneurship studies at UNSW, you'll master turning obstacles into advantages, converting issues into marketable solutions, and translating fresh perspectives into enduring, high-growth ventures. You'll cultivate entrepreneurial abilities that empower you to not just endure but excel amid industry shifts. These capabilities will prepare you to spearhead innovation and motivate teams across corporate environments, social ventures, non-profits, government sectors, or as the founder of your own enterprise. UNSW Business School has nurtured more startup creators, and our alumni have established more unicorn companies than any other Australian university.