Master of Management and Master of Applied Marketing in Caulfield East Australia | Monash University

Marketing can create meaningful societal impact when guided by forward-thinking leaders committed to driving sustainable transformation. This dual-degree program will push both your marketing knowledge and leadership skills to new heights, preparing you to take on these crucial roles. Over two years, you'll elevate your existing marketing background (whether professional or academic) through innovative approaches. Grounded in cutting-edge theories and research, you'll tackle real-world marketing problems while examining how the field can foster more ethical, sustainable brands in our digital, interconnected world. Start of expanded content The program delves into socially conscious leadership, empowering you to drive organizational change through marketing excellence. You'll develop strategic, creative, and analytical capabilities to achieve business success that transcends traditional financial metrics. Addressing today's most pressing business challenges, you'll enhance your marketing expertise with essential management skills for today's dynamic corporate environment. With the UN Sustainable Development Goals woven throughout the curriculum, you'll graduate as a marketing leader equipped to contribute meaningfully to the circular economy, understanding how marketing and management can create global positive change.