Bachelor of Fashion Business in Melbourne Australia | Holmes Institute

Our Bachelor of Business Fashion program caters to aspiring fashion professionals who prefer roles beyond design. We equip students for diverse industry positions like fashion marketing, creative direction, buying, styling, and digital retail management - careers that are vital to thriving fashion brands (and arguably more exciting).

From day one, you'll dive into fashion through courses covering marketing, online retail, product development, and visual presentation. Every subject is strategically selected to develop multifaceted expertise, giving you a competitive edge with comprehensive industry knowledge upon graduation. The curriculum focuses on four core learning pillars: Business Skills, Fashion Fundamentals, Marketing & Engagement, and Communications & Media. Each term includes four courses - one from each specialization area.