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As digital transformation reshapes industries, the capacity to analyze massive datasets and extract actionable intelligence for strategic planning has become an essential capability. Through this combined program, you will acquire vital data science competencies applicable to business contexts, positioning you for long-term career resilience. You'll develop expertise in analyzing, processing, modeling, and interpreting complex datasets using digital platforms and tools such as Python, Tableau, Hadoop, and SQL. These specialized abilities can be integrated with your business specialization to identify patterns and produce meaningful insights for operational and strategic decisions. The Bachelor of Business component provides comprehensive grounding across business domains while exploring the social, cultural, and political aspects of commerce. This foundation is strengthened through specialized study in your chosen major. With dual qualifications in business and data science, diverse career paths become accessible across multiple sectors, where you'll create data-informed solutions for practical challenges within your field of specialization.